Prices starting at: $28,550

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2026 Toyota Prius

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Learn More About Buying a 2026 Toyota Prius in Charleston

Visit Fred Anderson Toyota of Charleston for a great deal on a new 2026 Toyota Prius. Our sales team is ready to show you all of the features that you will find in the Toyota Prius and take you for a test drive in the Charleston Area. At our Toyota dealership you will find competitive prices, a stocked inventory of 2026 Toyota Prius cars and a helpful sales team. Stop by our car dealership today and take a 2026 Toyota for a spin.

2026 Toyota Prius Hatchback

New 2026 Toyota Prius Nightshade Edition Hatchback FWD

  • TSRP*$36,220
Engine: 2.0L 4-Cyl. Hybrid Engine, Transmission: continuously variable automatic, Exterior Color: Midnight Black Metallic, Interior Color: Black, Model Code: 1216
View Details
2026 Toyota Prius Hatchback

New 2026 Toyota Prius Nightshade Edition Hatchback FWD

  • TSRP*$36,220
Engine: 2.0L 4-Cyl. Hybrid Engine, Transmission: continuously variable automatic, Exterior Color: Midnight Black Metallic, Interior Color: Black, Model Code: 1216
View Details
2026 Toyota Prius Hatchback

New 2026 Toyota Prius Limited Hatchback FWD

  • TSRP*$38,710
Engine: 2.0L 4-Cyl. Hybrid Engine, Transmission: continuously variable automatic, Exterior Color: Cutting Edge, Interior Color: Gray, Model Code: 1227
View Details
View All New Toyota Prius
2014 Toyota Prius Hatchback

Pre-Owned 2014 Toyota Prius Three Front-wheel Drive

  • Price$11,391
Engine: 1.8L I-4 cyl, Transmission: CVT, Mileage: 119,099 miles, Exterior Color: Winter Gray, Interior Color: Misty Gray
View Details
2017 Toyota Prius Hatchback

Pre-Owned 2017 Toyota Prius Two Front-wheel Drive

  • Price$16,683
Engine: 1.8L I-4 cyl, Transmission: CVT, Mileage: 82,600 miles, Exterior Color: Magnetic Gray, Interior Color: Moonstone
View Details
2020 Toyota Prius Hatchback

Pre-Owned 2020 Toyota Prius LE Front-Wheel Drive

  • Price$17,489
Engine: 1.8L I-4 cyl, Transmission: CVT, Mileage: 109,882 miles, Exterior Color: Midnight Black, Interior Color: Black
View Details
2023 Toyota Prius Hatchback

Pre-Owned 2023 Toyota Prius LE Front-Wheel Drive

  • Price$27,844
Engine: 2.0L I-4 cyl, Transmission: Continuously Variable (ECVT), Mileage: 37,950 miles, Exterior Color: Wind Chill Pearl
View Details
2023 Toyota Prius Hatchback

Pre-Owned 2023 Toyota Prius LE Front-Wheel Drive

  • Price$28,806
Engine: 2.0L I-4 cyl, Transmission: Continuously Variable (ECVT), Mileage: 27,157 miles, Exterior Color: Cutting Edge, Interior Color: Gradient Black
View Details
View All Pre-Owned Toyota Prius

Toyota (1)

Prius Hatchback (6)

2026

Manufacturer Offer

Lease: $249 per month for 36 months. $4,248 due at signing

  1. $249 per month for 36 months
  2. $4,248 cash due at signing
  • Applies to select new 2026 Toyota Prius.

Lease a new 2026 2WD 5Dr. Sedan LE Hybrid CVT-F for $249 for 36 months with $4,248 down.

Disclaimer(s)
  • Qualified lessees can lease a new 2026 Prius for $249 per month for 36 months with $4,248 Due At Signing. Based on 12,000 miles/yr. Security Deposit waived. Lease excludes tax, title, license, registration fees, and dealer options and charges. Terms available on approved credit through Southeast Toyota Finance at participating Toyota dealers. Not all customers qualify. Lease example based on 2026 Prius 2WD 5Dr. Sedan LE Hybrid CVT-F Model 1223 with Total SRP of $29,935. $4,248 Due At Signing includes $3,304 customer down payment, first month's payment of $249, and $695 Acquisition Fee. Security deposit required with exception of prior Southeast Toyota Finance (SETF) financing history and/or SETF credit rating in which a security deposit may be waived. Dealer contribution may vary and could affect lease payment. Individual dealer prices, other terms and offers may vary. Must lease from participating dealer's stock and terms are subject to vehicle availability. Lessee responsible for maintenance, excess wear and use, and will pay $0.18 per mile for all mileage over 12,000 miles per year. $350 disposition fee is due at lease end. Cannot be combined with SETF Finance Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, Finance Subvention Cash. Offer available in AL, FL, GA, NC, SC; void where prohibited. Expires 11-03-2025. See your participating Toyota dealer for details. Cannot exceed 12000 miles per year. (See Trims)
  • See State Disclaimer *
Manufacturer Offer

Active duty - A current active duty status in the U.S. Military (Air Force, Space Force, Army, Coast Guard, Marines, National Guard, Navy, and active Reserve). Inactive Reserve - U.S. Military Inactive Reserve (i.e. Ready Reserve) that is part of the Individual Ready Reserve, Selected Reserve, or Inactive National Guard. Military Retiree - Regardless of retirement date. Honorably discharged veteran - U.S. Military veteran within two (2) year of honorable discharge. Household Family Member - Family members living with the eligible military personnel specified above. Gold Star Family Member - Family member of a fallen military hero. Verifiable proof of military status or active service is required to be presented to your Toyota dealer at the time of purchase or lease.

  1. $500 cash back
  • Applies to multiple models.

Active duty - A current active duty status in the U.S. Military (Air Force, Space Force, Army, Coast Guard, Marines, National Guard, Navy, and active Reserve). Inactive Reserve - U.S. Military Inactive Reserve (i.e. Ready Reserve) that is part of the Individual Ready Reserve, Selected Reserve, or Inactive National Guard. Military Retiree - Regardless of retirement date. Honorably discharged veteran - U.S. Military veteran within two (2) year of honorable discharge. Household Family Member - Family members living with the eligible military personnel specified above. Gold Star Family Member - Family member of a fallen military hero. Verifiable proof of military status or active service is required to be presented to your Toyota dealer at the time of purchase or lease.

Disclaimer(s)
  • Qualify for $500 through the Military Rebate Program on the finance or lease of a select new Toyota. $500 Military Rebate Program from Southeast Toyota Finance is available on the finance or lease of a new 2024 tacoma, 2024 tacomahybrid, 2025 4runner, 2025 4runnerhybrid, 2025 bz4x, 2025 camry, 2025 corolla, 2025 corollacross, 2025 corollacrosshybrid, 2025 corollahatchback, 2025 corollahybrid, 2025 gr86, 2025 grandhighlander, 2025 grandhighlanderhybrid, 2025 grcorolla, 2025 grsupra, 2025 highlander, 2025 highlanderhybrid, 2025 landcruiser, 2025 mirai, 2025 prius, 2025 priuspluginhybrid, 2025 rav4, 2025 rav4hybrid, 2025 rav4pluginhybrid, 2025 sequoia, 2025 sienna, 2025 tacoma, 2025 tacomahybrid, 2025 toyotacrown, 2025 toyotacrownsignia, 2025 tundra, 2025 tundrahybrid, 2026 bz, 2026 camry, 2026 corolla, 2026 corollacross, 2026 corollacrosshybrid, 2026 corollahatchback, 2026 corollahybrid, 2026 gr86, 2026 grandhighlander, 2026 grandhighlanderhybrid, 2026 grcorolla, 2026 grsupra, 2026 highlander, 2026 highlanderhybrid, 2026 landcruiser, 2026 prius, 2026 priuspluginhybrid, 2026 sequoia, 2026 toyotacrown, 2026 tundra, 2026 tundrahybrid from participating dealer's stock and subject to vehicle availability. To qualify for the Military Rebate Program, customers must be $500 Military Rebate Program from Southeast Toyota Finance is available on the finance or lease of a new Toyota from participating dealer's stock and subject to vehicle availability. To qualify for the Military Rebate Program, customers must be (1) In current active duty status in the U.S. military Force, Army, Coast Guard, Marines, National Guard, Navy, Space Force and active Reserve) OR a U.S. military inactive reserve (i.e., Ready Reserve) that is part of the individual Ready Reserve, Selected Reserve and Inactive National Guard; OR a retiree of the U.S. military, OR a military veteran within two years of their discharge date; OR a household member of an eligible U.S. military personnel, including Gold Star family members; AND (2) provide verifiable proof of military status or active service; (3) receive a salary sufficient to cover ordinary living expenses and payment for your new vehicle; and (4) receive credit approval from and execute a finance or lease contract through a participating Toyota dealer and Southeast Toyota Finance (SETF). Non-transferable. Must finance or lease through your dealer and SETF to qualify for cash and cash must be applied as down payment on finance or capitalized cost reduction on lease. Limit one rebate per finance or lease transaction. Finance or lease terms on approved credit. Not all customers qualify. Cannot be combined with College, Down Payment Assistance, Trade-in Assistance. Offer available in Florida, Georgia, North Carolina, South Carolina and Alabama regardless of buyer's residency; void where prohibited. See your participating Toyota dealer for details. Not redeemable for cash.. Non-transferable. Must finance or lease through your dealer and Southeast Toyota Finance to qualify for cash and cash must be applied as down payment on finance or capitalized cost reduction on lease. Limit one rebate per finance or lease transaction. Finance or lease terms on approved credit. Not all customers qualify. Cannot be combined with College, Down Payment Assistance, Trade-in Assistance. Offer available in AL, FL, GA, NC, SC regardless of buyer's residency; void where prohibited. Expires 11-03-2025. See your participating Toyota dealer for details. Not redeemable for cash. (See Trims)
  • See State Disclaimer *
Manufacturer Offer

Current College Students and Recent College Graduates may be eligible for a $500 College Rebate.

  1. $500 Rebate
  • Applies to multiple models.

Current College Students and Recent College Graduates may be eligible for a $500 College Rebate.

Disclaimer(s)
  • Qualify for $500 through the College Rebate Program on the finance or lease of a select new Toyota. College Rebate is available on all new and unlicensed 2024 tacoma, 2024 tacomahybrid, 2025 4runner, 2025 4runnerhybrid, 2025 bz4x, 2025 camry, 2025 corolla, 2025 corollacross, 2025 corollacrosshybrid, 2025 corollahatchback, 2025 corollahybrid, 2025 gr86, 2025 grandhighlander, 2025 grandhighlanderhybrid, 2025 grcorolla, 2025 grsupra, 2025 highlander, 2025 highlanderhybrid, 2025 landcruiser, 2025 mirai, 2025 prius, 2025 priuspluginhybrid, 2025 rav4, 2025 rav4hybrid, 2025 rav4pluginhybrid, 2025 sequoia, 2025 sienna, 2025 tacoma, 2025 tacomahybrid, 2025 toyotacrown, 2025 toyotacrownsignia, 2025 tundra, 2025 tundrahybrid, 2026 bz, 2026 camry, 2026 corolla, 2026 corollacross, 2026 corollacrosshybrid, 2026 corollahatchback, 2026 corollahybrid, 2026 gr86, 2026 grandhighlander, 2026 grandhighlanderhybrid, 2026 grcorolla, 2026 grsupra, 2026 highlander, 2026 highlanderhybrid, 2026 landcruiser, 2026 prius, 2026 priuspluginhybrid, 2026 sequoia, 2026 toyotacrown, 2026 tundra, 2026 tundrahybrid. Subject to the foregoing limits and requirements below, the College Rebate Program is available upon credit approval from and execution of a finance or lease contract through Southeast Toyota Finance (SETF) at participating Toyota dealers. Not all applicants will qualify. To qualify for the College Rebate Program, customers must be currently enrolled in an eligible degree program from an eligible school (as defined below), or be a graduate from an eligible school and provide proof of graduation (showing a recent graduation within two calendar years from the date of signing your vehicle lease or finance contract) from one of the following eligible schools located in the 50 United States, Puerto Rico, or U.S. Virgin Islands: (a) an accredited four-year college, university or registered nursing program; OR (b) an accredited two-year college associate degree or an undergraduate academic degree as awarded by community colleges, junior colleges, technical colleges and universities; OR (c) an accredited graduate school. In all cases, the student will have two calendar years from receipt of their degree to take advantage of the program.. Must provide proof of qualification and complete the verification process at a participating Toyota dealer. Eligible customers must also meet credit approval requirements and furnish proof of present or future employment (which will begin within 120 days of credit approval) when submitting credit application. Customer must also be approved for credit by, and finance or lease the Vehicle through Southeast Toyota Finance (SETF) at participating Toyota dealers. During the last 24 months, all obligations on your credit report must have been paid within 60 days of the due date, and your credit report must not show more than $1,000 in total charge-offs. Rebate offered by Toyota Motor North America. Rebate will be applied on SETF lease agreements toward the amount due at lease signing or delivery or capitalized cost reduction or the down payment on SETF finance contracts. Limit one rebate per lease or finance transaction. Offer not combinable with the Military Rebate Program. Vehicle must be taken from dealer stock. Rebate valid on contracts executed between 10-01-2025 through 11-03-2025. College Rebate Programs are subject to change or termination at any time. Some restrictions apply. Programs are only available in AL, FL, GA, NC, and SC. Rebate terms may be more generous in your local area. Ask your participating dealer about the college rebate terms in your area. See dealer for details. Must pay sales tax. Void where prohibited by law. Not redeemable for cash. (See Trims)
  • See State Disclaimer *

2025

Manufacturer Offer

Lease: $239 per month for 36 months. $4,238 due at signing

  1. $239 per month for 36 months
  2. $4,238 cash due at signing
  • Applies to select new 2025 Toyota Prius.

Lease a new 2025 2WD 5Dr. Sedan LE Hybrid CVT-F for $239 for 36 months with $4,238 down.

Disclaimer(s)
  • Qualified lessees can lease a new 2025 Prius for $239 per month for 36 months with $4,238 Due At Signing. Based on 12,000 miles/yr. Security Deposit waived. Lease excludes tax, title, license, registration fees, and dealer options and charges. Terms available on approved credit through Southeast Toyota Finance at participating Toyota dealers. Not all customers qualify. Lease example based on 2025 Prius 2WD 5Dr. Sedan LE Hybrid CVT-F Model 1223 with Total SRP of $29,735. $4,238 Due At Signing includes $3,304 customer down payment, first month's payment of $239, and $695 Acquisition Fee. Security deposit required with exception of prior Southeast Toyota Finance (SETF) financing history and/or SETF credit rating in which a security deposit may be waived. Dealer contribution may vary and could affect lease payment. Individual dealer prices, other terms and offers may vary. Must lease from participating dealer's stock and terms are subject to vehicle availability. Lessee responsible for maintenance, excess wear and use, and will pay $0.18 per mile for all mileage over 12,000 miles per year. $350 disposition fee is due at lease end. Cannot be combined with SETF Finance Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, Finance Subvention Cash. Offer available in AL, FL, GA, NC, SC; void where prohibited. Expires 11-03-2025. See your participating Toyota dealer for details. Cannot exceed 12000 miles per year. (See Trims)
  • See State Disclaimer *
Manufacturer Offer

Active duty - A current active duty status in the U.S. Military (Air Force, Space Force, Army, Coast Guard, Marines, National Guard, Navy, and active Reserve). Inactive Reserve - U.S. Military Inactive Reserve (i.e. Ready Reserve) that is part of the Individual Ready Reserve, Selected Reserve, or Inactive National Guard. Military Retiree - Regardless of retirement date. Honorably discharged veteran - U.S. Military veteran within two (2) year of honorable discharge. Household Family Member - Family members living with the eligible military personnel specified above. Gold Star Family Member - Family member of a fallen military hero. Verifiable proof of military status or active service is required to be presented to your Toyota dealer at the time of purchase or lease.

  1. $500 cash back
  • Applies to multiple models.

Active duty - A current active duty status in the U.S. Military (Air Force, Space Force, Army, Coast Guard, Marines, National Guard, Navy, and active Reserve). Inactive Reserve - U.S. Military Inactive Reserve (i.e. Ready Reserve) that is part of the Individual Ready Reserve, Selected Reserve, or Inactive National Guard. Military Retiree - Regardless of retirement date. Honorably discharged veteran - U.S. Military veteran within two (2) year of honorable discharge. Household Family Member - Family members living with the eligible military personnel specified above. Gold Star Family Member - Family member of a fallen military hero. Verifiable proof of military status or active service is required to be presented to your Toyota dealer at the time of purchase or lease.

Disclaimer(s)
  • Qualify for $500 through the Military Rebate Program on the finance or lease of a select new Toyota. $500 Military Rebate Program from Southeast Toyota Finance is available on the finance or lease of a new 2024 tacoma, 2024 tacomahybrid, 2025 4runner, 2025 4runnerhybrid, 2025 bz4x, 2025 camry, 2025 corolla, 2025 corollacross, 2025 corollacrosshybrid, 2025 corollahatchback, 2025 corollahybrid, 2025 gr86, 2025 grandhighlander, 2025 grandhighlanderhybrid, 2025 grcorolla, 2025 grsupra, 2025 highlander, 2025 highlanderhybrid, 2025 landcruiser, 2025 mirai, 2025 prius, 2025 priuspluginhybrid, 2025 rav4, 2025 rav4hybrid, 2025 rav4pluginhybrid, 2025 sequoia, 2025 sienna, 2025 tacoma, 2025 tacomahybrid, 2025 toyotacrown, 2025 toyotacrownsignia, 2025 tundra, 2025 tundrahybrid, 2026 bz, 2026 camry, 2026 corolla, 2026 corollacross, 2026 corollacrosshybrid, 2026 corollahatchback, 2026 corollahybrid, 2026 gr86, 2026 grandhighlander, 2026 grandhighlanderhybrid, 2026 grcorolla, 2026 grsupra, 2026 highlander, 2026 highlanderhybrid, 2026 landcruiser, 2026 prius, 2026 priuspluginhybrid, 2026 sequoia, 2026 toyotacrown, 2026 tundra, 2026 tundrahybrid from participating dealer's stock and subject to vehicle availability. To qualify for the Military Rebate Program, customers must be $500 Military Rebate Program from Southeast Toyota Finance is available on the finance or lease of a new Toyota from participating dealer's stock and subject to vehicle availability. To qualify for the Military Rebate Program, customers must be (1) In current active duty status in the U.S. military Force, Army, Coast Guard, Marines, National Guard, Navy, Space Force and active Reserve) OR a U.S. military inactive reserve (i.e., Ready Reserve) that is part of the individual Ready Reserve, Selected Reserve and Inactive National Guard; OR a retiree of the U.S. military, OR a military veteran within two years of their discharge date; OR a household member of an eligible U.S. military personnel, including Gold Star family members; AND (2) provide verifiable proof of military status or active service; (3) receive a salary sufficient to cover ordinary living expenses and payment for your new vehicle; and (4) receive credit approval from and execute a finance or lease contract through a participating Toyota dealer and Southeast Toyota Finance (SETF). Non-transferable. Must finance or lease through your dealer and SETF to qualify for cash and cash must be applied as down payment on finance or capitalized cost reduction on lease. Limit one rebate per finance or lease transaction. Finance or lease terms on approved credit. Not all customers qualify. Cannot be combined with College, Down Payment Assistance, Trade-in Assistance. Offer available in Florida, Georgia, North Carolina, South Carolina and Alabama regardless of buyer's residency; void where prohibited. See your participating Toyota dealer for details. Not redeemable for cash.. Non-transferable. Must finance or lease through your dealer and Southeast Toyota Finance to qualify for cash and cash must be applied as down payment on finance or capitalized cost reduction on lease. Limit one rebate per finance or lease transaction. Finance or lease terms on approved credit. Not all customers qualify. Cannot be combined with College, Down Payment Assistance, Trade-in Assistance. Offer available in AL, FL, GA, NC, SC regardless of buyer's residency; void where prohibited. Expires 11-03-2025. See your participating Toyota dealer for details. Not redeemable for cash. (See Trims)
  • See State Disclaimer *
Manufacturer Offer

Current College Students and Recent College Graduates may be eligible for a $500 College Rebate.

  1. $500 Rebate
  • Applies to multiple models.

Current College Students and Recent College Graduates may be eligible for a $500 College Rebate.

Disclaimer(s)
  • Qualify for $500 through the College Rebate Program on the finance or lease of a select new Toyota. College Rebate is available on all new and unlicensed 2024 tacoma, 2024 tacomahybrid, 2025 4runner, 2025 4runnerhybrid, 2025 bz4x, 2025 camry, 2025 corolla, 2025 corollacross, 2025 corollacrosshybrid, 2025 corollahatchback, 2025 corollahybrid, 2025 gr86, 2025 grandhighlander, 2025 grandhighlanderhybrid, 2025 grcorolla, 2025 grsupra, 2025 highlander, 2025 highlanderhybrid, 2025 landcruiser, 2025 mirai, 2025 prius, 2025 priuspluginhybrid, 2025 rav4, 2025 rav4hybrid, 2025 rav4pluginhybrid, 2025 sequoia, 2025 sienna, 2025 tacoma, 2025 tacomahybrid, 2025 toyotacrown, 2025 toyotacrownsignia, 2025 tundra, 2025 tundrahybrid, 2026 bz, 2026 camry, 2026 corolla, 2026 corollacross, 2026 corollacrosshybrid, 2026 corollahatchback, 2026 corollahybrid, 2026 gr86, 2026 grandhighlander, 2026 grandhighlanderhybrid, 2026 grcorolla, 2026 grsupra, 2026 highlander, 2026 highlanderhybrid, 2026 landcruiser, 2026 prius, 2026 priuspluginhybrid, 2026 sequoia, 2026 toyotacrown, 2026 tundra, 2026 tundrahybrid. Subject to the foregoing limits and requirements below, the College Rebate Program is available upon credit approval from and execution of a finance or lease contract through Southeast Toyota Finance (SETF) at participating Toyota dealers. Not all applicants will qualify. To qualify for the College Rebate Program, customers must be currently enrolled in an eligible degree program from an eligible school (as defined below), or be a graduate from an eligible school and provide proof of graduation (showing a recent graduation within two calendar years from the date of signing your vehicle lease or finance contract) from one of the following eligible schools located in the 50 United States, Puerto Rico, or U.S. Virgin Islands: (a) an accredited four-year college, university or registered nursing program; OR (b) an accredited two-year college associate degree or an undergraduate academic degree as awarded by community colleges, junior colleges, technical colleges and universities; OR (c) an accredited graduate school. In all cases, the student will have two calendar years from receipt of their degree to take advantage of the program.. Must provide proof of qualification and complete the verification process at a participating Toyota dealer. Eligible customers must also meet credit approval requirements and furnish proof of present or future employment (which will begin within 120 days of credit approval) when submitting credit application. Customer must also be approved for credit by, and finance or lease the Vehicle through Southeast Toyota Finance (SETF) at participating Toyota dealers. During the last 24 months, all obligations on your credit report must have been paid within 60 days of the due date, and your credit report must not show more than $1,000 in total charge-offs. Rebate offered by Toyota Motor North America. Rebate will be applied on SETF lease agreements toward the amount due at lease signing or delivery or capitalized cost reduction or the down payment on SETF finance contracts. Limit one rebate per lease or finance transaction. Offer not combinable with the Military Rebate Program. Vehicle must be taken from dealer stock. Rebate valid on contracts executed between 10-01-2025 through 11-03-2025. College Rebate Programs are subject to change or termination at any time. Some restrictions apply. Programs are only available in AL, FL, GA, NC, and SC. Rebate terms may be more generous in your local area. Ask your participating dealer about the college rebate terms in your area. See dealer for details. Must pay sales tax. Void where prohibited by law. Not redeemable for cash. (See Trims)
  • See State Disclaimer *

Interested in a different Toyota? Click a link below and find the Toyota that fits your lifestyle.

 

Toyota Camry
Toyota Corolla
Toyota Land Cruiser
Toyota Prius
Toyota Sequoia
Toyota Tundra
Toyota 4Runner
Toyota Highlander
Toyota Highlander Hybrid
Toyota Mirai
Toyota RAV4
Toyota RAV4 Hybrid
Toyota Sienna
Toyota Tacoma
*Advertised Price DOES NOT include $540 closing fee, tax, tag or license fee. All pricing and details are believed to be accurate, but we do not warrant or guarantee such accuracy. Please contact Fred Anderson Toyota of Charleston to verify accuracy of pricing and options.